In the vast realm of the 'Voluntary and Community Sector' (VCS), where charities, not-for-profits, and social enterprises thrive, the role of independent consultants becomes pivotal. One dynamic example is the consultancy founded by Charlie Cattell and his wife, Lorraine, who ventured into the world of VCS consultancy in 1996. Together, they shaped their path in the dynamic intersection of social goals and business strategies.
Charlie Cattell Social Economy Consultancy
Charlie and Lorraine's consultancy, specialising in legal structures and governance, emerged from a desire to provide tailored expertise to organisations driven by a social mission. Despite maintaining an online presence at www.charliecattell.net, their client base primarily grows through word-of-mouth referrals, a testament to the value of their services in the sector.
The Genesis: How it All Started
The decision to establish their own consultancy was catalysed by a combination of factors. Dissatisfaction with the compensation in a national organisation, coupled with the realisation of the markup their employer charged clients, fueled Charlie and Lorraine's entrepreneurial spirit. Additionally, the need for flexibility due to parental responsibilities led them to break free from the confines of a salaried job.
The Early Years: A Rollercoaster of Challenges and Triumphs
The initial years were not without challenges. While the couple had a fortunate start with steady work from contacts, a sudden halt from a major client led to a period of uncertainty. However, through resilience and adaptability, they transformed setbacks into opportunities, honing their expertise to address complex legal issues. This strategic focus shaped their consultancy into a niche business, attracting more clients and ensuring continued success.
The Freelance Advantage: Freedom and Fulfillment
Being self-employed in the VCS consultancy realm offers unparalleled freedom. Setting their own hours, choosing projects selectively, and engaging with organisations that align with social values are distinct advantages. Charlie and Lorraine highlight the joy of working with clients who are inherently driven by a desire to make a positive impact, creating a work environment characterised by decency and honesty.
Navigating the Challenges: Loneliness and Pricing
However, the entrepreneurial journey is not plain sailing. The solitude of self-employment can be daunting, and the lack of a daily support network poses hurdles. The couple emphasises the struggle many new consultants face in valuing their time appropriately, urging them to gain confidence in charging fair prices to sustain their business.
Words of Wisdom for Aspiring Entrepreneurs
For those aspiring to venture into starting their own business, Charlie and Lorraine advise a blend of careful planning and instinct-driven action. While acknowledging the importance of market research and financial planning, they underscore the necessity of trusting one's instincts and learning from mistakes. Specialisation in a niche area is recommended, as becoming an expert can set you apart and lead to a stream of referrals.
A Journey Without Regrets
Reflecting on over two decades of consultancy, Charlie and Lorraine acknowledge a few potential improvements but assert that embracing self-employment was the best decision of their professional lives. The quality of life derived from this journey, both personally and professionally, has far outweighed any regrets.
In conclusion, Charlie and Lorraine Cattell's story serves as a testament to the possibilities and rewards that come with setting up a VCS consultancy as a collaborative effort. It's a journey marked by challenges, adaptability, and the fulfillment of contributing to a sector driven by positive change.
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